A tech leader has warned that AI could change the future of work.
Ian Groves, managing director of Shrewsbury-based IT firm Start Tech, was a keynote speaker at IT Nation Connect Europe in London from March 9-11.
He discussed the impact of AI on the managed service provider (MSP) sector.
Mr Groves said: "There is a lot of hype around AI – everyone thinks they should be doing it, and no one wants to be left behind.
"All this hype creates the impression that everyone else is already using it, even though we’re all still learning."
He emphasised the importance of meaningful client conversations before choosing technologies.
Mr Groves said: "We need to focus on our business relationships first, not the tech."
During a panel debate, Mr Groves challenged the claim that AI would not lead to job losses.
He said: "I think it’s naive to say it won’t. There is so much we don’t know yet about how business will change as a result of AI."
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