LUDLOW businesses have united to create a brand-new collaborative product.

Ludlow Brewery teamed up with Ludlow Distillery, the creators of Ludlow dry gin, to launch the ‘Triple Hop Ludlow Dry Gin’.

The partnership has seen Ludlow Distillery’s owner and head distiller Shaun Ward experiment with blending hops together with classic gin botanicals to produce a new and unique beverage. The drink combines three varieties of hops, goldings, fuggles and citra with the original Ludlow dry gin.

Shaun Ward, Managing Director of Ludlow Distillery, said: “We’ve collaborated with Ludlow Brewery to devise a new and unique hoppy gin, merging the worlds of gin and beer.

“The Triple Hop Ludlow Dry Gin is the tenth release in our Ludlow Dry Gin range, and we’ve created it just in time for the festive season. We’re delighted with the finished product, fusing a trio of popular hop varieties with classic gin botanicals to offer a uniquely aromatic gin with refreshing, smooth and subtle zesty flavours.

“This hoppy spirit is an exciting addition to our range, and we can’t wait to see how our passionate gin customers enjoy this.” 

Ludlow Brewing Company Managing Director Gary Walters chimed in, he said: “Ludlow Distillery share many of our core values, a commitment to handcrafting premium drinks using traditional artisanal methods, and the finest quality ingredients. 

“I’m very fond of a classic G and T occasionally as an alternative to beer and welcomed the chance to work with Shaun and his team to offer a signature gin in our taproom.

“It’s a natural fit to collaborate with another drinks brand in Ludlow. Ludlow Distillery’s spirits really do stand out due to their smoothness and quality, and we’re very excited to introduce our first foray into a house gin.

“We’re delighted with the final recipe, and hope that a locally produced, collaborative gin will go down very well with our customers.”

Triple Hop Ludlow Dry Gin will be pouring soon at Ludlow Brewery, and available in 70cl bottles at £41.99 from the brewery, distillery shop and retailers of Ludlow Gin.